Frito Lay - INNW (46691)

InNw stands for "If not now, when?" And I always thought it was something Rabbi Hillel said.

In our mobile age, it is "where teens can win unique prizes including "breaking into the music industry" as a production assistant, get free music and video game downloads, and much more." Check out the press release at http://hipcricket.com/PR/1-march-05_innw.asp, or go to http://www.innw.com/